WHAT IS A PRODUCT LAUNCH & DEVELOPMENT CONSULTATION?
In the Product Launch and Development Consultation, Paul Ashmore leverages his extensive industry experience to help brands create products that audio engineers actually want. With deep knowledge of how professional tools are used in real-world scenarios, Paul provides crucial insights into product features, functionality, and user expectations. He works closely with brands to ensure their products meet industry standards right from the start, preventing costly redesigns and firmware updates post-launch. This consultation helps you build products that integrate seamlessly into professional workflows, ensuring they are fully functional and ready for market success from day one.
Develop Products That Meet Demands – Create products that perfectly align with the needs of audio professionals. By leveraging Paul’s in-depth industry knowledge, you ensure that your product features and functionalities meet real-world expectations. This approach not only sets your products apart in a competitive market but also builds lasting trust with users who recognise the value of truly meeting industry standards.
Leverage Insider Knowledge – Tap into Paul’s extensive insider knowledge to ensure your product stands out in the market. By understanding the nuances of what audio professionals truly need, you can tailor your product to deliver maximum impact. This strategic approach not only boosts your product’s marketability but also ensures it resonates with the target audience for long-term success.
Craft Effective Launch Strategies – Develop launch strategies that ensure your new audio products hit the market with maximum impact. Paul’s expertise helps you craft compelling, targeted launch plans that resonate with your audience and set your product apart. By focusing on strategic positioning and impactful marketing, you can drive awareness, attract the right customers, and achieve a successful product launch.
Optimise Pricing and Marketing – Maximise your product’s revenue potential with strategic pricing and marketing plans tailored to the audio industry. Paul’s expertise helps you set competitive prices and craft marketing strategies that resonate with your target audience, driving higher sales and better market penetration. This approach ensures your product not only meets industry demands but also achieves optimal profitability and market success.
STEP BY STEP PROCESS
Step 1 – Place Your Order
Begin by selecting and purchasing your consultation service with Paul Ashmore through the checkout system.
Step 2 – Initial Communication
Once your order is placed, Paul will reach out via email to discuss your requirements and schedule a convenient date for your session.
Step 3 – Scheduling the Session
Paul will coordinate a time that works for both of you, ensuring a smooth and productive consultation.
Step 4 – Consultation Session
During the session—lasting the specified amount of time you’ve booked—Paul will dive deep into your needs, offering tailored advice and actionable recommendations.
Step 5 – Ongoing Support
You have the option to continue working with Paul throughout your product launch or take his advice and implement it independently. The ultimate goal is to ensure you’re confident and satisfied that your launch will be a success.
WHAT OUR CLIENTS SAY ABOUT US
Discover how Paul Ashmore’s expert guidance has transformed studios and elevated audio production for countless clients. Read their testimonials and see how personalised, hands-on consultation can make all the difference in achieving the perfect sound tailored for you.
Andy Poirier
“I booked a consultation with Audio Animals and let them know what my plans were and how much I was willing to spend. They not only saved me a BOAT LOAD of money and headache, but also took the time to go through my project in detail. They helped me pinpoint my weak links and advised me on the equipment that would benefit me. In the end, together we engineered a setup that really improved my tracking and mixing capabilities without buying all the excess I thought I needed.”
Danny Kirsch
“For me my consultancy was all about saving money. I have no idea how to build a studio from scratch and wasn’t prepared to spend my money with trial and error to find out. Paul from Audio Animals advised me on materials, where to get them and how much I would need. I ended up building a studio that was built to a similar spec to his, which we all know is one of the best in the world. Without his expertise and knowledge I wouldn’t have the studio I have today. Money well spent.”
David Spill
“I contacted Audio Animals initially to enquire about their PMC speakers. It was important to me to get first hand user experience on them before spending £50k on monitors. A small price to pay considering the huge investment I was making. Paul walked me through his PMC system and advised me on exactly what I would need to achieve the best possible monitoring. He even introduced me to a PMC dealer who saved me a good amount of money.”
Jason Lattuca
“I recently built a project studio, I called the guys at Audio Animals to ask their advice, they came down to my studio and completely reconfigured and calibrated all my software and hardware. They were on it all day and didn’t stop from 8am to 5:30pm. They were well mannered, super respectful and appreciative of my property and equipment. Super polite and professional and got my studio running like a dream. Brilliant service.”
PRODUCT LAUNCH & DEVELOPMENT FAQ
What Does The Product Launch & Development Consultancy Service Include?
The Product Launch & Development Consultation service covers every aspect of bringing your product to market. Paul evaluates the product’s development, identifying areas for improvement and pinpointing overlooked details that can make a big difference. As an experienced user of audio equipment, Paul knows exactly what the industry demands. He quickly identifies potential issues, especially with features like digital recall, ensuring that no critical elements are missed. This insight helps refine the product before it hits the market, ensuring it meets industry standards and customer expectations right from the start.
Who Is This Service Designed For – Startups Or Established Brands?
This service is designed for both startups and established brands. Whether you’re launching your first product or refining an existing line, Paul’s expertise ensures your product meets industry standards and customer expectations. He tailors the consultation to fit your specific needs, helping you create or improve products that stand out in the market.
Can You Help Us Identify What Needs Improving?
Yes, absolutely. As someone who actively uses and works with these kinds of products, Paul understands what needs improvement. He can quickly identify missing features or areas that could be enhanced and explain the benefits of these improvements. This insight helps ensure that your product not only meets but exceeds industry expectations and user needs.
Do You Offer Advice On Both Hardware And Software Products?
Yes, Paul can offer advice on both hardware and software products. While the service is primarily geared towards hardware, Paul also provides valuable insights for software development. He can assist with beta testing, identifying key features that should be implemented, and advising on improvements before launch. This comprehensive approach ensures that both hardware and software products meet the highest standards before they hit the market.
How Early In The Development Process Should We Involve You?
The timing really depends on your needs. Paul can get involved at any stage, whether it’s a final check-up just before launch or from the very beginning of the development process. Early involvement allows Paul to provide insights on potential improvements and features that might have been overlooked, ensuring a more polished final product. Regardless of when you bring him in, NDAs are always available to ensure confidentiality and security.
Can You Assist With Beta Testing And User Feedback?
Yes, Paul can assist with beta testing and gathering user feedback for both hardware and software. With extensive experience in beta testing, Paul quickly identifies critical flaws and areas for improvement that might otherwise go unnoticed. For example, he once detected a critical resonance issue in a product that had passed initial QC checks, thanks to his thorough testing methods. This level of detailed feedback is invaluable for ensuring your product is market-ready and free from major issues before launch.
Do You Provide Guidance On Pricing and Go-to-Market Strategy?
Yes, Paul can provide valuable guidance on pricing and go-to-market strategies. As someone who regularly purchases and uses these types of products, he has a keen understanding of what customers are willing to pay and what price points offer the best value. He can help you determine a competitive pricing strategy and also discuss effective go-to-market strategies to ensure your product reaches the right audience and achieves maximum impact.
What Makes Your Product Development Insight Different from A Standard Consultant?
The main difference is that you’re consulting with someone who actually uses and purchases this type of equipment. Paul understands what the industry needs from a user perspective, which provides a practical and experience-based viewpoint rather than just a theoretical one. This kind of insight is invaluable because it comes from someone who knows the gear inside and out. While final decisions are ultimately made by the company, having someone with real-world, hands-on industry experience can make a significant difference in shaping a product that truly meets market demands.
Can You Help Us Avoid Costly Mistakes and Redesigns Post-Launch?
Yes, Paul can help you avoid costly mistakes and redesigns by getting involved early in the development process or even later before launch. His insights allow you to address potential issues early on, ensuring that by the time your product is ready to hit the market, it doesn’t require expensive changes or fixes.
How Do We Get Started with A Product Launch & Development Consultation?
To get started with a Product Launch & Development Consultation, you can order the timeframe you need directly from the product page. However, it’s recommended to get in touch beforehand for a preliminary discussion. This way, you can outline what’s needed, determine the level of involvement, address any NDAs that need to be signed, and clarify how Paul can best support your project. This ensures a smooth and tailored consultation experience.
